"Comércio Justo": o novo inimigo da liberdade económica

METAMORPHOSIS has been the trademark of the anti-capitalist movement. After each ideological defeat – from the collapse of the Soviet Union to the failure of third-world Marxism to the rise of capitalist India and China – it has changed its name, its tone and its target. Those who cheered on the so-called liberation movements and the rise of a new Marxist Left in the 1960s, the strikes which crippled Great Britain in the 1970s and the Europe-wide anti-Cruise missile protests of the early 1980s, went on, with a new generation of anti-capitalist protesters, to spend the 1990s fighting globalisation. Now the enemies of economic freedom have a new guise. The so-called Trade Justice movement is the latest evolution of the species. It can count on more middle-class do-gooding sympathy than your average anti-capitalist yobbery, which seems incapable of making its point without smashing up a convenient McDonald’s. The modern world’s substitute for rigorous debate – celebrity endorsement – can also be counted on. But it is a peculiar creature nevertheless: a mixture of truth and profound error, which means it will almost certainly dupe gullible European governments

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